TOC\o"1-3"\h\z\uHYPERLINK\l"_Toc269043761"一、营销组织架构PAGEREF_Toc269043761\h2HYPERLINK\l"_Toc269043762"组织结构PAGEREF_Toc269043762\h2HYPERLINK\l"_Toc269043763"组织目标PAGEREF_Toc269043763\h3HYPERLINK\l"_Toc269043764"团队建设目标PAGEREF_Toc269043764\h3HYPERLINK\l"_Toc269043765"销售收入指标PAGEREF_Toc269043765\h3HYPERLINK\l"_Toc269043766"渠道目标PAGEREF_Toc269043766\h3HYPERLINK\l"_Toc269043767"岗位工作职责PAGEREF_Toc269043767\h4HYPERLINK\l"_Toc269043768"营销中心PAGEREF_Toc269043768\h4HYPERLINK\l"_Toc269043769"大区领导PAGEREF_Toc269043769\h4HYPERLINK\l"_Toc269043770"区域经理PAGEREF_Toc269043770\h5HYPERLINK\l"_Toc269043771"业务经理PAGEREF_Toc269043771\h5HYPERLINK\l"_Toc269043772"市场管理部PAGEREF_Toc269043772\h5HYPERLINK\l"_Toc269043773"物流服务部PAGEREF_Toc269043773\h5HYPERLINK\l"_Toc269043774"客服中心PAGEREF_Toc269043774\h5HYPERLINK\l"_Toc269043775"研究院（研究中心）PAGEREF_Toc269043775\h6HYPERLINK\l"_Toc269043776"市场财务PAGEREF_Toc269043776\h6HYPERLINK\l"_Toc269043777"法规部PAGEREF_Toc269043777\h6HYPERLINK\l"_Toc269043778"二、分配方案与绩效PAGEREF_Toc269043778\h6HYPERLINK\l"_Toc269043779"分配方案PAGEREF_Toc269043779\h6HYPERLINK\l"_Toc269043780"绩效考核PAGEREF_Toc269043780\h8HYPERLINK\l"_Toc269043781"三、渠道管理规划PAGEREF_Toc269043781\h8HYPERLINK\l"_Toc269043782"产品规划PAGEREF_Toc269043782\h8HYPERLINK\l"_Toc269043783"2010渠道规划表PAGEREF_Toc269043783\h9HYPERLINK\l"_Toc269043784"市场开发计划PAGEREF_Toc269043784\h9HYPERLINK\l"_Toc269043785"价格体系PAGEREF_Toc269043785\h9HYPERLINK\l"_Toc269043786"渠道政策PAGEREF_Toc269043786\h10HYPERLINK\l"_Toc269043787"品牌建设与传播PAGEREF_Toc269043787\h10HYPERLINK\l"_Toc269043788"基本策略PAGEREF_Toc269043788\h10HYPERLINK\l"_Toc269043789"售后体系PAGEREF_Toc269043789\h11HYPERLINK\l"_Toc269043790"四、市场管理制度PAGEREF_Toc269043790\h11HYPERLINK\l"_Toc269043791"工程报备管理制度PAGEREF_Toc269043791\h11HYPERLINK\l"_Toc269043792"防止窜货管理办法PAG