英语等级考试pets5复习指导试题.docx
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英语等级考试pets5复习指导试题.docx

英语等级考试pets5复习指导试题.docx

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英语等级考试pets5复习指导试题英语等级考试pets5复习指导试题抓住今天,尽可能少的信赖明天。以下是小编为大家搜索整理的英语等级考试pets5复习指导试题,希望能给大家带来帮助!更多精彩内容请及时关注我们应届毕业生考试网!ReadthefollowingtextandfilleachofthenumberedspaceswithONEsuitableword.WriteyouranswersonANSWERSHEET1.Themostobviouspurposeofadvertisingistoinformtheconsumerofavailableproductsorservices.Thesecond(31)___istoselltheproduct.Thesecondpurposemightbemoreimportanttothemanufacturersthanthe(32)___.Themanufacturersgobeyondonlytellingconsumersabouttheirproducts.Theyalsotrytopersuadecustomerstobuythe(33)___bycreatingadesire(34)___it.Becauseofadvertisement,consumersthinkthattheywantsomethingthattheydonotneed.Afterbuyingsomethin9,thepurchasercannotalwaysexplainwhyitwas(35)___.Even(36)___—thepurchaserprobablydoesnotknowwhyheorsheboughtsomething,themanufacturers(37)___.Manufacturershaveanalyzedthebusinessof(38)___andbuyin9.Theyknowallthedifferentmotivesthatinfluenceaconsumer’spurchase--somerationaland(39)___emotional.Furthermore,theytakeadvantageofthis(40)___.Why(41)___somanyproductsdisplayedatthecheckoutcountersingrocerystores?Thestoremanagementhassomegood(42)___.Bythetimethecustomeris(43)___topayforapurchase,heorshehasalreadymaderational,thought—outdecisions(44)___whatheorsheneedsandwantstobuy.The(45)___feelsthatheorshehasdoneagoodjobofchoosingtheitems.Theshopperisespeciallyvulnerableatthispoint.The(46)___ofcandy,chewinggum,andmagazinesareveryattractive.Theypersuadethepurchasertobuysomethingforemotional,not(47)___motives.Forexample,thecustomerneitherneedsnorplanstobuycandy.butwhilethecustomerisstanding,waitingtopaymoney,heorshemaysuddenlydecidetobuy(48)___.Thisisexactly(49)___thestoreandthemanufacturerhopethatthecustomerwill(50)___.Thecustomerfollowshisorherplan.答案及解析31.purpose【解析】从文中的第一句话“Themostobviouspurpose...”可以看出后面还有别的目的,而不是仅仅有最明显的目的。故答案为purpose。32.first【解析】根据题意,作者想在这里做一个比较,而比较的对象是目的。这里作者仅仅给出了两个目的,所以这里是和第一个目的进行比较。故答案为first。33.production【解析】从前一句话“Themanufacturersgobeyondonlytellingconsumersabouttheirproducts.”可