摘要21世纪，广东省印刷业随着技术一步步提高，印刷主题和印刷规模的不断更新与扩大，印刷竞争力不断提高。随着我国印刷包装技术与边缘新兴学科的不断融合发展，为包装印刷行业的发展带来了更多机遇和挑战。广东绿之彩印刷科技股份有限公司作为广东省第一家引进太阳能发电的企业，公司拥有现代化印前、印中、印后国际上较先进的生产设备，其盈利能力具有一定的研究价值。本文以绿之彩印刷科技股份有限公司为研究对象，基于杜邦分析法并结合横向比较法，对绿之彩印刷近三年盈利能力的主要财务指标做相关分析。通过数据分析揭示绿之彩印刷盈利能力存在的问题，如应收账款周转率较低、成本费用控制力度不够、科技创新少技术相对落后、业务结构单一中间属性明显等等。最后就增强绿之彩印刷盈利能力，提出增强资金利用率、强化应收账款管理、合理控制成本费用、调整优化业务架构等相关对策。关键词：绿之彩印刷盈利能力杜邦分析法AbstractInthe21stcentury,theprintingindustryofGuangdongProvincehasbeenimprovingwiththetechnologystepbystep,theprintingthemeandprintingscaleareconstantlyupdatedandexpanded,andtheprintingcompetitivenessisconstantlyimproving.WiththecontinuousintegrationanddevelopmentofprintingandpackagingtechnologyandmarginalemergingdisciplinesinChina,itbringsmoreopportunitiesandchallengestothedevelopmentofpackagingandprintingindustry.GuangdongGreenColorPrintingTechnologyCo.,Ltd.,asthefirstenterpriseinGuangdongProvincetointroducesolarpowergeneration,hasmodernpre-press,India,Chinaandpost-pressinternationalmoreadvancedproductionequipment,itsprofitabilityhascertainresearchvalue.ThispapertakesGreenColorPrintingTechnologyCo.,Ltd.astheresearchobject,basedonDuPontanalysisThemainfinancialindexesofgreencolorprinting'sprofitabilityinthelastthreeyearsareanalyzed.Throughthedataanalysis,theproblemsexistingintheprofitabilityofgreencolorprintingarerevealed,suchasthelowturnoverrateofaccountsreceivable,theinsufficientcontrolofcostandcost,therelativelybackwardtechnologywithlessscientificandtechnologicalinnovation,theobviousintermediateattributeofsinglebusinessstructureandsoon.Finally,thepaperputsforwardsomecountermeasurestoenhancetheprofitabilityofgreencolorprinting,suchasenhancingtheutilizationrateoffunds,strengtheningthemanagementofaccountsreceivable,controllingthecostreasonably,adjustingandoptimizingthebusinessstructure.Keywords:GreenColorPrintingProfitabilityDupontanalysis目录TOC\o"1-3"\h\uHYPERLINK\l"_Toc9364"一、引言PAGEREF_Toc93641HYPERLINK\l"_Toc8620"二、杜邦分析法体系PAGEREF_T