如果您无法下载资料，请参考说明：
1、部分资料下载需要金币，请确保您的账户上有足够的金币
2、已购买过的文档，再次下载不重复扣费
3、资料包下载后请先用软件解压，在使用对应软件打开
Case1:JCPenneyFacebookasaMarketingChannelCaseBackgroundCaseBackgroundCaseBackgroundCaseBackgroundDiscussionQuestionsQ1.Istheemergenceoffull-fledgedmarketingchannelsonsocialnetworkssitesbymostmajorretailersinevitable?零售商與f-commerce成本進入門檻商品適合對象族群消費者與f-commerce信任感？安全性疑慮Q2.Willsocialmediasitesbeviewedbymanymanufacturersasachanneltoselltheirproductsdirectlytoconsumers?Q3.Doyouthinkshoppingfromafirm’sonlinechannelembeddedinasocialnetworkingsiteissomehowdifferentfromshoppingonthefirm’sregularWebsite?E-commerceVSF-commerceSuggestions
