外贸口语hair trade.ppt
上传人:sy****28 上传时间:2024-09-14 格式:PPT 页数:12 大小:1.6MB 金币:16 举报 版权申诉
预览加载中,请您耐心等待几秒...

外贸口语hair trade.ppt

外贸口语hairtrade.ppt

预览

免费试读已结束,剩余 2 页请下载文档后查看

16 金币

下载此文档

如果您无法下载资料,请参考说明:

1、部分资料下载需要金币,请确保您的账户上有足够的金币

2、已购买过的文档,再次下载不重复扣费

3、资料包下载后请先用软件解压,在使用对应软件打开

hairtradeRetailsalesofwigsandhairgoodscanbealucrativebusinessventure.Althoughthewigandhairindustryexperiencedaloseofsalesduringtherecenteconomicdownturn-therecession-itisalreadystartingtorebound.Theideaoflookinggoodandhavinggreathairhasnotlostit'scharmwithconsumersand,becausemorepeopleareunemployedtheyareseekingnewopportunitiesinthisindustry.Astheeconomyturnsaroundmorewigandhairindustryretailerwillbeenjoyingthebenefitsofmoresalesandbetterincomes.Whatishappeninginthewigsandhairgoodsindustry.ThemainproducerisChinahowever.ThisperiodalsosawarevivaloflacewigscomingfromEuropebut,ataconsiderablehigherprice.Chineseproductssoldfor350to1200dollarsUSwithChinesehairandlacewhiletheirEuropeancounterpartswithFrenchandSwisslaceandEuropeanhairweresellingfor3000to9000dollarseach.2008sawadropinsalestoaround1.7billiondollarsevenwiththeinfluxofnewlacewigsintothemarketfromChina.2009inthefirst1/4sawanotherdecreaseofalmost25%.However,themarketisstartingtorecoverforanumberofreasons.Oneofthemis"because"ofunemploymentintheUSA,morewomenarelookingforlucrativebusinessopportunitiesandaregettingintothehairandwigbusiness.Thesecondquartersawaslightriseinsalesandthe3rdquarterlooksevenbetter.Theamountofhairimportedisconsiderable.Muchofitisintheformofwigs,hairpiecesandhairextensions.AlmostallofthehaircomesfromIndiaandChina,SouthAmericaaswellastheMiddleEastsuchasIsraelarelargesuppliersaswell.Europe,(especiallyRussiaandRussiansatellitenations)whichwasamajorsupplierinthe60'-90'sisimportinglesshairatamuchhigherprice.ForthisreasontheAsianandIndianhairmarketisexpandingconsiderably.Approximately,70%ofallwigssoldareofsometypeofsyntheticfiber.Somenewfibersareverygood,lookveryreal,andhaveagoodwearinglifetothem.That,coupledwiththefactthattheseproductarelessexpensive,drivesthemarketforgreatproductswithalowerprice.MostofthesefibersareproducedbytheJapanesegiantAderansCo.,Ltd.TokyowithfactoriesalloverSoutheastAsiaandevenmainlandChina.Ontheotherhand,salesinhumanhairwigsbydollarvolumearedifferent.Over50%ofthedollarvolu