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因为专业,所以信任凡客非凡E路导航目录TOC\o"1-3"\h\z\uHYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459008#_Toc224459008"一、现实问题与方案目标及宗旨PAGEREF_Toc224459008\h6HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459009#_Toc224459009"商业策划类题目：凡客诚品如何开展校园推广？PAGEREF_Toc224459009\h6HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459010#_Toc224459010"商业问题描述：PAGEREF_Toc224459010\h6HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459011#_Toc224459011"商业问题初步分析:HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459012#_Toc224459012"二、市场要素及可行性分析：当前网络购物发展情况PAGEREF_Toc224459012\h8三HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459014#_Toc224459014"、凡客诚品的校园市场分析PAGEREF_Toc224459014\h10HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459019#_Toc224459019"四、竞争者分析PAGEREF_Toc224459019\h21HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459022#_Toc224459022"五、自我产品分析PAGEREF_Toc224459022\h27HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459023#_Toc224459023"凡客诚品介绍PAGEREF_Toc224459023\h27HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459024#_Toc224459024"凡客诚品的优势劣势(凡客发展现况分析)PAGEREF_Toc224459024\h28HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459026#_Toc224459026"六、凡客诚品校园推广的SWOT分析PAGEREF_Toc224459026\h36HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459027#_Toc224459027"优势（s）PAGEREF_Toc224459027\h36HYPERLINK"file:///C:\\Documents%20and%20Settings\\Administrator\\桌面\\1.doc"\l"_Toc224459028#_Toc224459028"劣势(O)PAGEREF_Toc224459028\h38HYPERLINK"file:///C:\\Documents%20an
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