目录一、旅游市场分析.....................................................................................................................2（一）市场目标群体..........................................................................................................2（二）市场规模分析........................................................................................................2（三）线路市场分布........................................................................................................2（四）背景与意义..............................................................................错误！未定义书签。二、旅游线路设计.....................................................................................................................3（一）设计思路..................................................................................................................3（二）设计理念..................................................................................................................3（三）景点简介....................................................................................错误！未定义书签。（四）行程安排..................................................................................................................61.行程安排.................................................................................................................62.提供标准.................................................................................................................73.费用报价.................................................................................................................7三、旅游线路自我评析.............................................................................................................8（一）优点..........................................................................................................................8（二）缺点..........................................................................................................................9四、旅游线路效益评估............................................................................