目录TOC\*MERGEFORMAT目录PAGEREF_Toc176580113\h1第一章总论PAGEREF_Toc176580114\h71.1项目提要PAGEREF_Toc176580115\h71.1.1项目单位基本情况PAGEREF_Toc176580116\h71.1.2项目建设内容PAGEREF_Toc176580117\h71.1.3项目建设方案PAGEREF_Toc176580118\h71.1.4投资概算及资金来源PAGEREF_Toc176580119\h91.1.5主要技术经济指标PAGEREF_Toc176580120\h91.2可行性研究报告编制依据PAGEREF_Toc176580121\h101.3综合评价PAGEREF_Toc176580122\h101.3.1综合评价PAGEREF_Toc176580123\h101.3.2论证结论PAGEREF_Toc176580124\h10第二章项目背景PAGEREF_Toc176580125\h122.1项目建设背景PAGEREF_Toc176580126\h122.2项目建设的必要性PAGEREF_Toc176580127\h14第三章资源条件和利用程度PAGEREF_Toc176580128\h173.1项目区概况PAGEREF_Toc176580129\h173.1.1地理位置及区域概况PAGEREF_Toc176580130\h173.1.2自然资源状况PAGEREF_Toc176580131\h173.1.3社会经济状况PAGEREF_Toc176580132\h183.1.4项目关联产业的发展状况PAGEREF_Toc176580133\h193.1.5建设具体地点选择PAGEREF_Toc176580134\h203.2资源利用程度PAGEREF_Toc176580135\h203.2.1品种利用PAGEREF_Toc176580136\h203.2.2生产利用PAGEREF_Toc176580137\h213.3项目建设条件优劣势分析PAGEREF_Toc176580138\h213.3.1政策环境PAGEREF_Toc176580139\h213.3.2资源优势PAGEREF_Toc176580140\h223.3.3市场优势PAGEREF_Toc176580141\h223.3.4科技开发能力PAGEREF_Toc176580142\h223.3.5基础设施条件PAGEREF_Toc176580143\h233.4主要障碍因素及解决方案PAGEREF_Toc176580144\h24第四章项目单位基本情况PAGEREF_Toc176580145\h254.1概况PAGEREF_Toc176580146\h254.2研发能力PAGEREF_Toc176580147\h254.3财务状况PAGEREF_Toc176580148\h264.4法人代表基本情况PAGEREF_Toc176580149\h26第五章市场分析与销售方案PAGEREF_Toc176580150\h285.1市场分析PAGEREF_Toc176580151\h285.1.1项目产品市场供求现状PAGEREF_Toc176580152\h285.1.2产品市场前景分析PAGEREF_Toc176580153\h285.1.3项目产品的市场竞争优势PAGEREF_Toc176580154\h295.2销售策略、方案和营销模式PAGEREF_Toc176580155\h305.2.1销售策略PAGEREF_Toc176580156\h305.2.2销售方案PAGEREF_Toc176580157\h315.2.3营销模式PAGEREF_Toc176580158\h315.3市场风险分析PAGEREF_Toc176580159\h315.3.1项目产品市场风险因素分析PAGEREF_Toc176580160\h315.3.2防范和降低风险对策PAGEREF_Toc176580161\h32第六章建设地（场）址、期限和方案PAGEREF_Toc176580162\h336