宠爱有家创业计划项目名称:宠爱有家宠物医院创业计划所属院校：安徽科技学院指导老师：成员：目录TOC\o"1-3"\h\uHYPERLINK\l_Toc2071第一章创业计划概要···················································1HYPERLINK\l_Toc161111.1公司名称及创业团队简介：············································1HYPERLINK\l_Toc247151.2主要产品与业务：····················································1HYPERLINK\l_Toc173411.3创业主要发展战略：··················································1HYPERLINK\l_Toc130021.4市场机遇和竞争环境：················································1HYPERLINK\l_Toc24751.5投资与财务：························································2第二HYPERLINK\l_Toc3872章产品和服务·····················································22.1产品背景：HYPERLINK\l_Toc15846·························································2HYPERLINK\l_Toc71212.2产品具体内容和服务：················································3HYPERLINK\l_Toc31432.2.1产品类别：·····················································3HYPERLINK\l_Toc3672.2.2服务类别收费：················································3HYPERLINK\l_Toc242682.2.3服务宠物类别：················································4HYPERLINK\l_Toc79122.3目标顾客：··························································4HYPERLINK\l_Toc271132.4产品的竞争优势：····················································4HYPERLINK\l_Toc27419第三章市场分析·······················································43HYPERLINK\l_Toc29780.1行业及市场：························································4HYPERLINK\l_Toc225123.1.1行业前景：·····················································4HYPERLINK\l_Toc323103.1.2市场规模及增长趋势:············································5HYPERLINK\l_Toc19179第四章营销计划·······················································64HYPERLINK\l_Toc29780.1产品策略：··························································64HYPERLINK\l_Toc29780.2价格策略：··························································64HYPERLINK\l_Toc29780.3广告与促销策略：····················································64HYP