缬草精华有限责任公司商业计划书缬草精华有限责任公司创业计划书目录TOC\o"1-2"\h\z\uHYPERLINK\l"_Toc322267877"一、执行总结PAGEREF_Toc322267877\h3HYPERLINK\l"_Toc322267878"1.1公司简介PAGEREF_Toc322267878\h3HYPERLINK\l"_Toc322267879"1.2背景PAGEREF_Toc322267879\h3HYPERLINK\l"_Toc322267880"1.3产品PAGEREF_Toc322267880\h4HYPERLINK\l"_Toc322267881"1.4营销策略PAGEREF_Toc322267881\h5HYPERLINK\l"_Toc322267882"二、项目背景PAGEREF_Toc322267882\h6HYPERLINK\l"_Toc322267883"2.1市场分析及其存在问题PAGEREF_Toc322267883\h6HYPERLINK\l"_Toc322267884"2.2本产品及其同类产品概述PAGEREF_Toc322267884\h9HYPERLINK\l"_Toc322267885"三、公司发展战略PAGEREF_Toc322267885\h12HYPERLINK\l"_Toc322267886"3.1基本类型PAGEREF_Toc322267886\h12HYPERLINK\l"_Toc322267887"3.2总体战略PAGEREF_Toc322267887\h12HYPERLINK\l"_Toc322267888"3.3发展战略PAGEREF_Toc322267888\h12HYPERLINK\l"_Toc322267889"四、市场机会PAGEREF_Toc322267889\h15HYPERLINK\l"_Toc322267890"4.1市场特征PAGEREF_Toc322267890\h15HYPERLINK\l"_Toc322267891"4.2市场容量PAGEREF_Toc322267891\h16HYPERLINK\l"_Toc322267892"4.3竞争分析PAGEREF_Toc322267892\h17HYPERLINK\l"_Toc322267893"4.4销售对象的调研结果预测PAGEREF_Toc322267893\h19HYPERLINK\l"_Toc322267894"五、市场营销策略PAGEREF_Toc322267894\h22HYPERLINK\l"_Toc322267895"5.1摘要PAGEREF_Toc322267895\h22HYPERLINK\l"_Toc322267896"5.2营销目的PAGEREF_Toc322267896\h22HYPERLINK\l"_Toc322267897"5.3销售目标PAGEREF_Toc322267897\h23HYPERLINK\l"_Toc322267898"5.4营销策略PAGEREF_Toc322267898\h23HYPERLINK\l"_Toc322267899"5.5售后服务PAGEREF_Toc322267899\h25HYPERLINK\l"_Toc322267900"5.6知识产权保护PAGEREF_Toc322267900\h26HYPERLINK\l"_Toc322267901"六、生产管理PAGEREF_Toc322267901\h27HYPERLINK\l"_Toc322267902"6.1生产总体概要PAGEREF_Toc322267902\h27HYPERLINK\l"_Toc322267903"6.2生产流程图PAGEREF_Toc322267903\h27HYPERLINK\l"_Toc322267904"6.3具体生产流程PAGEREF_Toc322267904\h28HYPERLINK\l"_Toc322267905"6.4厂址的选择PAGEREF_Toc322267905\h28HYPERLINK\l"_Toc322267906"七、成本核算PAGEREF_T