PAGE\*MERGEFORMAT33滴滴、Uber模式比较摘要在中国的打车软件市场，Ｕber的竞争对手滴滴，已经拿下了超过90％的市场份额，更多拼车、专车相关的打车软件，也如雨后春笋般冒出，作为打车软件鼻祖的Uber和中国的滴滴在中国市场上有什么不同呢？本文将首先分开介绍滴滴模式与Uber模式，从滴滴、Uber介绍、市场定位、特点与优势、盈利模式、竞争策略等方面对比不同，再从两者相异之处（接单与派单、补贴力度、共享经济视角）分析各自优劣。关键词：滴滴Uber模式竞争AbstractBecauseofpoortimeandnopartners,IhavenotimetotranslateitintoChinese.TeacherLuo,pleaseforgiveme.KeyWords:DidiUbermodelcompetition目录TOC\o"1-3"\h\z\uHYPERLINK\l"_Toc432370756"SouthwesternUniversityofFinanceandEconomicsPAGEREF_Toc432370756\h1HYPERLINK\l"_Toc432370757"滴滴、Uber模式比较PAGEREF_Toc432370757\h1HYPERLINK\l"_Toc432370758"摘要PAGEREF_Toc432370758\h1HYPERLINK\l"_Toc432370759"AbstractPAGEREF_Toc432370759\h1HYPERLINK\l"_Toc432370760"1.背景PAGEREF_Toc432370760\h3HYPERLINK\l"_Toc432370761"1.1Uber，全球估值最高的打车软件。PAGEREF_Toc432370761\h3HYPERLINK\l"_Toc432370762"1.2滴滴打车，2014年中国最火的互联网应用之一。PAGEREF_Toc432370762\h4HYPERLINK\l"_Toc432370763"1.3打车软件价值分析PAGEREF_Toc432370763\h5HYPERLINK\l"_Toc432370764"2.滴滴模式PAGEREF_Toc432370764\h6HYPERLINK\l"_Toc432370765"2.1滴滴介绍PAGEREF_Toc432370765\h6HYPERLINK\l"_Toc432370766"2.2市场定位PAGEREF_Toc432370766\h13HYPERLINK\l"_Toc432370767"2.3滴滴特点与优势PAGEREF_Toc432370767\h15HYPERLINK\l"_Toc432370768"2.4盈利模式PAGEREF_Toc432370768\h15HYPERLINK\l"_Toc432370769"2.5竞争策略PAGEREF_Toc432370769\h16HYPERLINK\l"_Toc432370770"3.Uber模式PAGEREF_Toc432370770\h17HYPERLINK\l"_Toc432370771"3.1Uber介绍PAGEREF_Toc432370771\h17HYPERLINK\l"_Toc432370772"3.3Uber特点与优势PAGEREF_Toc432370772\h22HYPERLINK\l"_Toc432370773"3.4盈利模式PAGEREF_Toc432370773\h23HYPERLINK\l"_Toc432370774"4.相异之处带来的优劣分析PAGEREF_Toc432370774\h24HYPERLINK\l"_Toc432370775"4.1接单与派单PAGEREF_Toc432370775\h24HYPERLINK\l"_Toc432370776"4.2补贴力度PAGEREF_Toc432370776\h27HYPERLINK\l"_Toc432370777"4.3共享经济视角PAGEREF_Toc432370777\h29HYPERLINK\l"_Toc432370778"参考文献PAGEREF_Toc432370778\h31