摘要本文以G公司为研究对象，基于企业首次进行校园招聘活动的具体流程来分析在校园招聘各个环节中所存在的问题，结合相关人力资源管理的理论知识，提出相应的对策及建议，进而提高G公司与高校应届毕业生的匹配度。通过分析发现，该公司在招聘准备环节、招聘实施环节、应届生录用环节、招聘反馈及总结环节四个不同的环节中存在：招聘准备不足及招聘宣传不充分、招聘团队缺乏专业素质、面试时间安排不合理、缺乏招聘评估与反馈、与校方沟通联系不充分等问题。结合G公司的实际情况及相关人力资源理论知识，提出对应的建议及对策有：加强招聘准备及加大宣传力度、组建高素质专业化招聘团队、优化面试流程、重视招聘评估与反馈、加强校企合作等。关键词：G公司校园招聘有效性高匹配AbstractThispapertakescompanyGastheresearchobject,analyzestheproblemsexistingineachlinkofcampusrecruitmentbasedonthespecificprocessofthefirstcampusrecruitmentactivities,andputsforwardcorrespondingcountermeasuresandsuggestionsincombinationwithrelevanttheoreticalknowledgeofhumanresourcesmanagement,soastoimprovethematchingdegreebetweencompanygandcollegegraduates.Throughanalysis,itisfoundthattherearefourdifferentlinksinthecompany'srecruitmentpreparation,recruitmentimplementation,freshgraduates'recruitment,recruitmentfeedbackandsummary:insufficientrecruitmentpreparationandpublicity,lackofprofessionalqualityintherecruitmentteam,unreasonableinterviewschedule,lackofrecruitmentevaluationandfeedback,andinsufficientcommunicationwiththeschool.BasedonGCompany'sactualsituationandrelevanttheoreticalknowledgeofhumanresources,thecorrespondingsuggestionsandcountermeasuresareputforward:tostrengthenrecruitmentpreparationandpublicity,toformahigh-qualityprofessionalrecruitmentteam,tooptimizetheinterviewprocess,toattachimportancetorecruitmentevaluationandfeedback,tostrengthenschool-enterprisecooperation,etc.Keywords:GcompanyCampusrecruitmentEffectiveHighmatching目录TOC\o"1-2"\h\z\uHYPERLINK\l"_Toc35783001"一、引言PAGEREF_Toc35783001\h1HYPERLINK\l"_Toc35783002"二、相关理论概述PAGEREF_Toc35783002\h1HYPERLINK\l"_Toc35783003"(一)招聘PAGEREF_Toc35783003\h1HYPERLINK\l"_Toc35783004"(二)校园招聘PAGEREF_Toc35783004\h2HYPERLINK\l"_Toc35783005"三、G公司简介及校园招聘现状PAGEREF_Toc35783005\h6HYPERLINK\l"_Toc35783006"(一)公司简介PAGEREF_Toc35783006\h6HYPERLINK\l"_Toc35783007"(二)公司校园招聘现状PAGEREF_Toc35783007\h6HYPERLINK\l"_Toc35783008"四、G公司校园招聘的问题分析PAGEREF_Toc3