摘要随着经济的发展，企业的业务规模不断扩大，人员流动变得更普遍，人才招聘对于企业的人力资源部门来说已经变得更困难。鉴于市场竞争激烈，企业人才是最具竞争力的资源武器。但是还存在相应的问题，造成严重的招聘短缺。于是本文以宝丽顿公司为例，针对它现在所使用的招聘方式展开具体探究，分析了宝丽顿公司基层员工招聘的问题，对此本文提出了完善宝丽顿公司基层员工招聘的措施：加强基层招聘工作，完善基层员工招聘活动的实施过程；提高招聘专员的综合素质；权衡好内部招聘与外部招募；重视员工招聘活动的评估。关键词：宝丽顿公司招聘渠道基层员工AbstractWiththecontinuousdevelopmentoftheeconomy,thecompany'sbusinessscalecontinuestoexpand,andthepersonnelflowismoreandmorefrequent,therecruitmentoftalentsisalsomoreandmorealong-termarduoustaskforthecompany'shumanresourcesdepartment.Inthefaceofstrongmarketcompetition,thecompany'stalentisthemostcompetitiveresourceweapon.However,therearestillcorrespondingproblems,resultinginseriousrecruitmentshortage.Therefore,thispapertakesBurtoncompanyasanexampletoexploreitscurrentrecruitmentmethodsandanalyzetheproblemsoftalentrecruitmentmanagementinBurtoncompany.Inthisregard,thispaperputsforwardmeasurestoimprovetherecruitmentofBurtoncompany:strengthenthebasicworkofrecruitment,attachimportancetohumanresourceplanningandjobanalysis;improvetheimplementationprocessofrecruitmentactivitiestostandardizeitasmuchaspossibleStrengthenthedivisionandcoordinationbetweenhumanresourcesdepartmentandemployingdepartment;improvethecomprehensivequalityofrecruitmentspecialists;balanceinternalrecruitmentandexternalrecruitment;attachimportancetotheevaluationofemployeerecruitmentactivities.Keywords:talentrecruitmenteffectivenessrecruitmentchanneltalentreserve目录TOC\o"1-2"\h\z\uHYPERLINK\l"_Toc36759978"一、引言PAGEREF_Toc36759978\h1HYPERLINK\l"_Toc36759979"二、招聘管理相关理论概述PAGEREF_Toc36759979\h1HYPERLINK\l"_Toc36759980"（一）招聘管理的原则和功能PAGEREF_Toc36759980\h1HYPERLINK\l"_Toc36759981"（二）招聘管制过程PAGEREF_Toc36759981\h1HYPERLINK\l"_Toc36759982"（三）招聘管理的作用PAGEREF_Toc36759982\h2HYPERLINK\l"_Toc36759983"三、宝丽顿公司员工招聘管理现状PAGEREF_Toc36759983\h2HYPERLINK\l"_Toc36759984"（一）宝丽顿公司总体情况PAGEREF_Toc36759984\h2HYPERLINK\l"_Toc36759985"（二）公司招聘方式的选择PAGEREF_Toc36759985\h3HYPERLINK\l"_Toc36759986"